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Optimal Power Ltd

Optimal Power Ltd

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iAccess

Advanced Targeting Options supported by our Proprietary Chinese Audience Data

Digital solution

Why iAccess?

ACCESS DIGITAL CHINA AT SCALE

Single Access to Premium Chinese Media Inventory Programmatically

 

OPTIMIZE WITH PROPRIETARY CHINESE DATA

Advanced Targeting Options supported by our Proprietary Chinese Audience Data

 

REACH 93% OF MOBILE USERS IN CHINA

6+ Billion Daily Impressions Targeting Chinese Mobile Users across Premium Mobile Apps

 

ENJOY HIGH TRANSPARENCY

Data Insights and 3rd-Party Tracking from iAccess direct or through APIs

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iAccess

How it works

1. CHOOSE YOUR MARKETING MIX

Ad Formats: Display, Video and More Across PC and Mobile Real-time Bidding (RTB) or Programmatic Direct Buy (PDB)

2. DECIDE YOUR CAMPAIGN DETAILS AND SETTINGS

Daily and Total Budget Setting
Inventory Forecasting
Pricing Model
Bid Price Setting
Media Category Whitelisting
Site-level Blacklisting and Whitelisting

3. PICK YOUR TARGET AUDIENCES & SCENARIO and RUN YOUR CAMPAIGN

Demographic and Geo-Targeting
Onsite Retargeting
Interest Targeting
Custom Keyword Targeting (PC Only)
OS and Device Targeting
Day Parting

4. LAUNCH YOUR CAMPAIGN AND OPTIMIZATION

Creative Upload and Preview
3rd party Tracker Setting
Standard Report Dimensions: Daily Report, Hourly Report, Campaign Report, Ad Group Report, Creative Report, GEO Report, etc.
Dedicated operation team to ensure campaign success and post-campaign optimization.

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